Our Mision, Vision & The People Leading It

Zach McVicker
Founder - CEO

Why we started

Zach McVicker is an innovative strategist reshaping business operations. Combining expertise in human behavior with operational efficiency, he launched the first digital dealer group ecosystem to accelerate growth and retention. He launched the industry's first interactive roleplay tech that has proven to help dealers boost profitability. As the founder of Onboardian, Zach transforms employee onboarding with data-driven insights, nurturing high-performance cultures. Passionate about uncovering inefficiencies, he equips organizations to excel in today’s dynamic market. Zach's commitment to innovation ensures that businesses are prepared to thrive and adapt in an evolving landscape and leads with a people focused purpose.

Our Vision

Our vision is to create a world where every person has the opportunity to discover their talents and passion, feel empowered to continuously learn and improve, and believe in their ability to achieve great things. We envision a global community where individuals are supported to overcome challenges, pursue their dreams, and use their strengths to help others. Through Onboardian, people everywhere will have access to innovative tools that cultivate self-awareness, unlock potential, and spark meaningful personal and professional growth. By realizing untapped human capabilities, we will inspire positive change that uplifts lives and transforms industries.

Our Mission

Our vision is to create a world where every person has the opportunity to discover their talents and passion, feel empowered to continuously learn and improve, and believe in their ability to achieve great things. We envision a global community where individuals are supported to overcome challenges, pursue their dreams, and use their strengths to help others. Through Onboardian, people everywhere will have access to innovative tools that cultivate self-awareness, unlock potential, and spark meaningful personal and professional growth. By realizing untapped human capabilities, we will inspire positive change that uplifts lives and transforms industries.

Meet the Team

Zach McVicker

CEO & Founder

Justin Harshbarger

CTO & CO-Founder

Brian Moates

COO

Sam Troyer

Client Engagement Manager

Hamilton Wuzor

Director of Product Design

Carlos Antonio Dubon

Front End Developer

Meet Our Advisors

Gary Graves

Veronica Dunford

Associations

David Spisak

Technology

Jason Stopnitsky

Dealer Operations

Michael Arena

Workforce Analytics

Gary Pililobsian

Growth Expert

Tracey Fields

Dealer

Harish Banela

Cyber Security

Steven Caporale

Marketing

Chad Kirchhoff

Dealer COO

Edward Golod

Revenue Growth

Bradley R. Frazer

IP Attorney

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Ready to get onboard?