Our Mision, Vision & The People Leading It

Zach McVicker
Founder - CEO
Why we started
Zach McVicker is an innovative strategist reshaping business operations. Combining expertise in human behavior with operational efficiency, he launched the first digital dealer group ecosystem to accelerate growth and retention. He launched the industry's first interactive roleplay tech that has proven to help dealers boost profitability. As the founder of Onboardian, Zach transforms employee onboarding with data-driven insights, nurturing high-performance cultures. Passionate about uncovering inefficiencies, he equips organizations to excel in today’s dynamic market. Zach's commitment to innovation ensures that businesses are prepared to thrive and adapt in an evolving landscape and leads with a people focused purpose.
Our vision is to create a world where every person has the opportunity to discover their talents and passion, feel empowered to continuously learn and improve, and believe in their ability to achieve great things. We envision a global community where individuals are supported to overcome challenges, pursue their dreams, and use their strengths to help others. Through Onboardian, people everywhere will have access to innovative tools that cultivate self-awareness, unlock potential, and spark meaningful personal and professional growth. By realizing untapped human capabilities, we will inspire positive change that uplifts lives and transforms industries.
Our vision is to create a world where every person has the opportunity to discover their talents and passion, feel empowered to continuously learn and improve, and believe in their ability to achieve great things. We envision a global community where individuals are supported to overcome challenges, pursue their dreams, and use their strengths to help others. Through Onboardian, people everywhere will have access to innovative tools that cultivate self-awareness, unlock potential, and spark meaningful personal and professional growth. By realizing untapped human capabilities, we will inspire positive change that uplifts lives and transforms industries.
Meet the Team

Zach McVicker
CEO & Founder

Justin Harshbarger
CTO & CO-Founder

Sam Troyer
Client Engagement Manager

Hamilton Wuzor
Director of Product Design

Carlos Antonio Dubon
Front End Developer
Meet Our Advisors

Veronica Dunford
Associations

Jason Stopnitzky
Dealer Operations

Michael Arena
Workforce Analytics

Gary Pilibosian
Growth Expert

Harish Banela
Cyber Security

Edward Golod
Revenue Growth

Bradley R. Frazer
IP Attorney

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